Pon

We move you to a better world.

Automotive

Over two million drivers per day trust a car delivered by Pon.

Bikes

Four million Dutch people cycle on one of our bikes every day.

Equipment & Power Systems

80% of inland ships in Europe sail with a Caterpillar engine.

Welcome
to Pon

We are a leading family multinational with an annual turnover of over €10 billion. Our 11,300 employees work in 32 countries across six continents, but our home base is the Netherlands. With numerous strong brands and 120 companies, we operate in six clusters: Pon.Bike, Luxury & Performance Cars NL & Asia, Luxury & Performance Cars North America, Automotive Wholesale, Automotive Retail, and Equipment & Power Systems. Our mission is to keep people, cities, and industries moving in an efficient and sustainable way. As the biggest mobility group in the Netherlands, our bikes, cars and innovative mobility services support millions of people through bike leasing, shared scooters, mobility cards, shared cars and bike subscriptions.

A brand for every ride

Shaping the future of mobility

Adapting to tomorrow’s world

From local shop to global player

Partners in
progress

At Pon, we believe in long-term partnerships that go beyond business success. Whether in sports, culture, education, or social impact, our collaborations reflect our core values. We support professional sports through TeamNL, the Royal Dutch Football Association (KNVB), and Team Visma | Lease a Bike. We contribute to culture through our partnership with the Rijksmuseum, and promote equal opportunities through initiatives like JINC. Our employees also give back through Move to Help, and our mobility fund supports community projects. Together with our partners, we’re building a better future. We move forward, together.

Team Visma | Lease a Bike
TeamNL rides sustainably thanks to Volkswagen’s all-electric ID. models
TeamNL

Facts & figures

USA dealers

27 high-end dealerships in the US.

Gazelle

Over 50% of bikes sold by our brands through independent dealers in 2024 were electric.

History

We were Volkswagen’s first ever export partner in 1947.

Swapfiets

Our bike subscription brand Swapfiets has over 260,000 subscribers across Europe.